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Eric Kelly is the offensive coordinator and slot receivers coach at Friends University, where he has built one of the most dominant and explosive offenses in college football. Kelly has guided Friends to back-to-back KCAC Conference Championships (2024, 2025), including an outright title and 12–0 regular season in 2025, while leading the NAIA in both rushing and scoring offense.

In 2025, Kelly coordinated a historic offensive campaign as Friends averaged 54.5 points per game and 460 rushing yards per game, totaling 5,979 rushing yards in 13 contests. Friends finished 13–1 and advanced to the NAIA Playoff Quarterfinals. Kelly was recognized as both a National Coordinator of the Year Finalist and a FootballScoop Coordinator of the Year Finalist following the season.

The 2024 season marked another milestone as Friends captured the KCAC Conference Championship, led the NAIA in rushing with 5,351 yards (441 yards per game), and advanced two rounds in the NAIA Playoffs, narrowly falling by four points to the eventual national champions. Kelly earned KCAC Assistant Coach of the Year honors for his work that season.

Prior to Friends, Kelly served as offensive coordinator at Bethel College, where he helped engineer one of the most dramatic turnarounds in NAIA football. Bethel captured two KCAC regular-season co-championships and led the NAIA and all levels of college football in total rushing offense in back-to-back seasons. During the 2020 campaign, Kelly helped guide Bethel to its first playoff appearance in more than a decade, produced a school-record 26 postseason All-KCAC selections, and was named a FootballScoop Coordinator of the Year Finalist.

Across his career, Kelly’s offenses are defined by elite rushing production, physicality, and efficiency, and he has mentored multiple All-Americans and all-conference performers while building systems that maximize roster development and player skill sets.

Kelly is a former four-year letter winner and two-year starter at Harding University, where he helped the Bisons win their first Great American Conference championship and advance to the 2016 NCAA Division II Playoff Quarterfinals. He holds a Bachelor of Science in Sport and Recreation Management from Harding University and earned his MBA in 2017.